The worst advice I've heard about SERPs

If you want to call yourself an SEO with a straight face, you can't afford not to optimize your header tags. Changing the landing page URL is another method that can be used to better explain the main topic of the landing page to Google. It is an important part …

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Domain Name Namespaces

If a given site targets users in a particular location, webmasters can provide Google with information that will help determine how that site appears in its country-specific search results, and also improve Google search results for geographic queries. "Above the fold" is a term used to describe the area of …

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People still ask me about stickiness and its importance today

Title tags and meta descriptions are important elements of your website's content. The title tag and the meta description tags should include keywords relevant to the content of the web page they describe. This helps Search Engines understand what the page is about and index your web pages accordingly for …

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Write about forums

The user should be able to intuitively relate the actions he needs to perform on the web page, with other interactions he sees in the general domain of life e.g. "search engines reward helpful websites with better search rankings" Therefore, SEO is the process of making search engines happy …

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To get fast rankings, you need indexed pages

Descriptions are a tagged part of your website code which describe the content on the page. Having one at all will help your rankings and having one which contains good keywords will help even more. Your website should be thematically oriented to specific keywords for optimal rankings. The website should …

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How to diagnose SEO related issues

Does this really matter? I would say yes. It includes an understanding of the product's benefits. In each, marketers build brand equity through domination or the recognition that the brand has one key advantage or characteristic. Google Search Console Help Center has a set of instructions that you can follow …

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Define your goals with regards to web portals

SEO is actually very simple once you understand the basic concept. Most of the edits that you will be making will also be making your site more valuable to visitors and increasing any conversion rate that you have. It is advisable to check regularly on your website's rank and positions …

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Maybe canonical URLs will be a thing of the past

Secondary or second-tier search engines are lesser known or not as popular as first-tier search engines. Constant changes to Google's search rankings to hinder exploitative techniques and an algorithm that's as hard to crack as KFC's herbs and spices recipe mean a lot of what we know about search engine …

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Its all about page rank

A current situational analysis involves examination of the firm's ongoing market situation. Many webmasters only want to rank well for single words (rather than chains of words). Equity helps to fight the brand parity problem. When writing a bullet list of 5 or more points, put the most important points …

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The infamy behind web 2.0

A great way to ensure that search engine spiders read your text first is to lay out your site with the appropriate content at the top. The SEO method involves not only making an adjustment to the website itself but also work on the wider internet to build a site's …

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The lazy way to web crawlers

Links from a diverse range of websites are good, as too many links from the same domain can be seen as spammy. Having quality inbound links is thus, a crucial SEO technique that only increases the authority and credibility of your website. A site that hasn't done its keyword research …

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What's the story about metrics

For many of us, the search box has become our entry point to the Web. And for that, you need to correctly optimize the page. First in your SEO plans need to be the keywords that you are optimizing for. Optimizing for user intent is not just about providing solutions …

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Winning tactics for web crawlers

It doesn't take hundreds to see the needle move, especially with Google's ever-improving ability to detect low quality and manipulative links. Consequently, other criteria -such as price, availability, or aspecific promotional deal - impact purchase decisions. Targeting highly sought-after keywords can make it harder for you to rank higher in search …

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The reason everyone loves link exchanges

Social media integration is another effective method of increasing your online sales in the long run. It has numerous advantages such as attracting highly targeted clients to your company, improving the rankings of your site, and building brand awareness over time. When the customer has sufficient internal information, he moves …

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The steps needed for putting RSS feeds into action

Measure and monitor what is working and update your strategy on the fly. Much of digital marketing has revolved around getting found by search engines and coming up within the first page of the SERPs The movement from desktop computers to laptops, tablets, and smartphones has led marketers to adapt …

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Who else wants to enjoy trust rank

By using specially-arranged keywords that a user may search for, you can design intriguing, quality content that will attract a reader and make them interested in your services. Location-based advertising, or geo-targeting, involves reaching customers where they are located by contacting their mobile communication devices. SEO isn't something you learn …

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